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Museum of Ice Cream is an experience brand born in 2016 under the premise that ice cream is a ‘universal symbol of joy that can be enjoyed by everyone’. In 2019, we refreshed the brand which included a new logo, typography, color palette, signage system, and illustration style. 

Designer: Mark Chan
Illustrator: Adrienne Hugh
Design Director: Lawrence O'Toole

Creative Director: Jolene Deslile

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CB-Presentation36

Designer and art director specializing in brand identity.

Previously KAYAKWarby Parker, The Working Assembly, Chipotle, Paperwhite Studio and Digitas.